How to Add $200K+ in Revenue to Your Boutique

Can a simple add-on service completely change the revenue of your boutique? Ashley Alderson sits down with Michelle Peth, CEO of Beettan, to unpack how boutique owners are adding a high-margin, repeat-customer service to their businesses through spray tanning — and why it’s becoming one of the smartest ways to increase revenue without adding more racks, inventory, or overhead. In this episode:

• Why boutiques are adding spray tanning as a profitable service
• The mindset shifts that separate struggling stores from thriving ones
• The difference between being a boss and becoming a leader
• Why vulnerability and humility matter in entrepreneurship
• How adding services can increase loyalty, confidence, and average spend

Michelle shares her incredible journey from being a young single mom and bartender to building a thriving beauty brand after navigating business failure, recession, and even losing a business in a fire. Along the way, she discovered how service-based revenue creates deeper customer loyalty, recurring income, and stronger community connections.

Join the Beettan Movement

Don’t let another year pass you by. Take the first step towards starting your successful spray tan business today. Book a free call with us today to learn more about becoming a Beettan partner and building your very own business!